Copywriting, Writing Copy for Promotional Ads, Marketing

Copywriting is writing for advertising purposes and should not be confused with copyrighting, which means to secure the legal rights to reproduce, publish, and sell your work (i.e. writing or art). This collection of copywriting resources shares articles and Web sites explaining the fundamentals of copywriting, writing copy tips for marketing purposes, promotional ads, Web sites, and more.

Featured How-to Copywriting Articles

Copywriting Articles by Michele Pariza Wacek
Michele Pariza Wacek began writing professionally in 1993 and launched Creative Concepts and Copywriting in 1998. She teaches you how to combine your creativity with hard-hitting marketing and copywriting principles to sell more products and services and boost your business.

Copywriting How-to Websources

AdCopyWriting.com
"Free tutorials on copywriting, web content, advertising, internet marketing, direct mail and brochure copywriting."

Copywriting at About.com
Discusses topics related to copywriting: Attention, Interest, Desire, Action (AIDA), courses, freelancing, sales letters, Web content, finding a copywriter, direct mail, pay per click, articles, and books.

CopywritingSite.com
"Free information, tips, and tricks on copywriting, marketing, and selling!"

Subscribe to the Creativity Portal RSS FeedSubscribe to the Creativity Portal Newsletter

New Writing Features

Dominican Republic Photo Writing Prompts
The Dominican Republic is a spirited and dynamic country that has sustained one of the strongest economy and highest travel and tourism numbers in all of the Caribbean and Central America.

Interview with Singer/Songwriter and Creative Lifestyle Coach Jill Allison Bryan
Jill believes that all women deserve to create and revel in their own Mid-Life Oasis™ — a space of deep personal fulfillment — in their day-to-day lives.

Author Lisa Crone's Inspiring Success Story
Her secret to intermixing positivity with passion and publishing her first book 'A Bead in Time: 35 Jewelry Projects Inspired by Slices of Life.'

F-R-E-E-Writing Tutorial
Free-Writing is very simple. Its basic requirement is that you write as fast as you can, either randomly or on a specific topic.

Not-Knowing: A Sometimes Unnerving but Utterly Reliable Guide
We want to know. We want to know things beforehand, ahead of time. We want to know where we are going, why we are going there, what we will encounter (and should thus prepare for) along the way.